1) The goal of film is to excite and acknowledge the forces of life that engage each other and ourselves in constant struggle, and from those experiences define ourselves. Those forces include societal, cultural, interpersonal, and personal forces that push and pull and shape who we are.
2) Film should engage its viewers in dialogue by telling and asking viewers to be a part of the conversation of life. Film should ignite our emotions and enlighten our souls. In the development of a film there should exist an exploration of life.
3) Film is a supplement and a pedestal for all forms of art. One can be a painterly filmmaker collaging and montaging. Or, one can be designerly where organization and consistency are key elements to create rhythm and balance.
4) Film is a voice used by filmmakers to speak their desires, dreams, aspirations and critiques of mankind. With this voice should also come responsibility and a necessary awareness of what is being and should be said.
5) Film, like all other forms of expressive communication, is inherently political. It's use as a medium that has the ability to reach a wide audience is a tool whose power cannot and should not be ignored. All conversation is political and film is a visual (as well as literal) conversation.
6) A filmmaker should attempt to explore the reality of lifes circumstances through the richness fo their imagination. It should not echo nor imitate reality but recreate reality as the filmmaker sees fit. It should not talk at the audience but with it and engage them in the happenings of the film.
7) Film should have a narrative but does not have to be a narrative. People need a story to relate to but don't have to be told a story. As such a linear narrative is necessary only if it is the most effective means of communicating the underlying motives of the film, and filmmaker, while still leaving room for interpretation, reaction, and involvement.
http://vimeo.com/14669337
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